Vision and Objectives

Our Goals

  • Advancement of esports in Australia;
  • Promotion of industry best practice;
  • Unite all esports stakeholders.

Our Objectives

  • Grow participation;
  • Support national selection of players representing Australia;
  • Promote Code of Conduct and Anti-Discrimination policies;
  • Develop and update recommended industry best practices;
  • Foster industry representation;
  • Collaborate with regional and international esports bodies.

Vision / Objectives

Our vision is for esports to be formally recognised as an activity or sport in Australia; a key milestone in formal accreditation, credibility and respect for esports in Australia. The AESA is working closely with key stakeholders and advisory groups towards achieving this.

The aim of the AESA is to lead a collaborative industry wide movement for the growth of esports through advocacy, representation, promotion, regulation and engagement of esports in Australia.

The AESA supports the high performance level of Australian esports athletes and community participation in esports at all skill levels, cultivating social and elite pathways for athletes, coaches, officials and administrators.

Strategic Plan

Mission

A national body working to grow, enhance and enable participation in Australian esports through promotion of best practice policies and ensuring access to minimum standards for all participants.

Vision

“Our vision is to be the driving force behind the growth, inclusivity, and excellence of esports in Australia.”

To develop an environment that enables both inclusiive participation and high-performance athlete development.

Purpose

The aims of the AESA are:

  • Establish pathways for grassroot development as well as towards international representation for Team Australia
  • To advocate for the recognition of esports and support the Australian esports industry through creation of a recognised Australian NSO
  • Promotion and education of the benefits of esports and strive for systemic acceptance of esports as a legitimate athletic / sporting endeavour
  • Safeguard the integrity of esports through promotion of good governance, regulations, and standards